Dave's Kudos

"For the first time a book actually talked to me and not over me.”

- Jeff A., Entrepreneur

 

“Just the thought of marketing your business is very scary. With the help of The Three Marketing Absolutes you can be sure you will be on the right track. This will keep you not only motivated but gives you solid and logical ways to organize the thousands of thoughts and unique ideas that race through your mind.”

- Sherri D., Entrepreneur

 

“Anyone thinking of starting a small business would be smart to get Dave’s books and do the exercises. I highly recommend them to anyone that has the entrepreneurial spirit.”

- Betsy W., entrepreneur

 

“I was impressed. Dave’s books are very informative and right to the point.”

- Xochi P., entrepreneur

 

Do-It-Yourself Publicity (1990) and Do-It-Yourself Advertising (1992) and Do-It-Yourself Marketing (1994) were published by AMACOM, the publishing division of the American Management Assn. Do-It-Yourself Publicity and Do-It-Yourself Advertising were both alternate selections for the Fortune Book Club, and Do-It-Yourself Publicity was an alternate selection of the Macmillan Book Club Executive Program. Do-It-Yourself Advertising was translated into Hungarian and Do-It-Yourself Marketing was translated into Egyptian. All three of the books received critical acclaim.

“Most economic growth comes from small enterprises, not large companies. (In his books) Dave Ramacitti provides practical streetwise advice on how small companies can do good marketing on a shoestring budget.”

- Phillip Kottler, Northwestern University
Author of widely used college textbooks on marketing

 

“If you have time for just one book on the topic, (Do-It-Yourself Publicity) is the one say the pros. No theory, just down-to-earth information from a former newspaper man.”

- INC. magazine

 

“…(Dave’s books have) an engaging, conversational style…”

- Quad-City Times
about Do-It-Yourself Marketing

 

“…practical how-to approach for writing and distributing news releases, developing a media kit, holding a successful news conference, making the most of appearances on talk shows, working with the media is a crisis situation and developing a publicity plan.”

- Midwest Marketing Today newsletter published by Midwest Living Magazine
about Do-It-Yourself Publicity

 

“…gives readers practical tools to compete for customers in a high-pressure market.”

- Houston Business Journal
about Do-It-Yourself Advertising

 

“ (Do-It-Yourself Marketing) provides today’s entrepreneur with the low-cost, high-impact tips and strategies they need to meet one main imperative --- marketing.”

- Business Life magazine

 

“(Do-It-Yourself Publicity) gives owners and managers of small businesses and local organizations all the skills, tactics and tips of a professional (PR practitioner).”

- National Business News

 

“(Do-It-Yourself Publicity) will be one of the best investments your (Y’s Men) club ever made.”

- Harry Frick, Y’s Alliance Newsletter

 

“Madison Avenue tips for Main Street advertisers.”

- Business Opportunities Journal
about Do-It-Yourself Advertising

 

“(Do-It-Yourself Publicity) is a gold mine of tactics and tips that require little or no budget, but garner lots of attention.”

- Business Opportunities Journal

 

“From the moment he begins, you know Dave Ramacitti has been there. (In Do-It-Yourself Publicity) he shares the in’s and out’s of getting free publicity.”

- Iowa SBDC News

 

“(Do-It-Yourself Advertising) offers practical answers to seemingly complicated questions.”

- South Florida Business Journal

 

“…upbeat, encouraging viewpoint…”

- Akron Beacon Journal
about Do-It-Yourself Publicity

 

“I’m impressed. Ramacitti has … surveyed the current advertising scene and fragmented marketplace…they’re all explained here.”

- Evelyn Lager, ASD/AMD Trade News
about Do-It-Yourself Advertising

 

“(Do-It-Yourself Advertising) provides plenty of ‘do this, do that’ advice for building and executing an advertising program.”

- Communications Manager

“(Do-It-Yourself Advertising) is basically an advertising agency’s tool kit rolled up in a book.”

- Accounting Today

 

“(Do-It-Yourself Marketing) gives anyone responsible for marketing at a small business or organization all the basics they need to position and market their product or service professionally and effectively --- without outside help.”

- John Simpson, Memphis Business Journal

Click here to order Dave’s books or to read excerpts